Using Focus Groups In Research (Research Methods)
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Description: Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data....
Description: Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data.
Autor | Litosseliti, Lia |
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Ilmumisaeg | 2003 |
Köide | Pehmekaaneline |
Bestseller | Ei |
Lehekülgede arv | 114 |
Pikkus | 216 |
Laius | 216 |
Keel | English |
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