Using Focus Groups In Research (Research Methods)

11,69 €
Tellimisel
Tarneaeg: 2-4 nädalat
Tootekood
9780826464729
Description: Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data....