Literacy In The New Media Age
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Description:
In this 'New Media Age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication. In this groundbreaking new book, Gunther Kress considers the effects of a revolution that has radically altered the relation between writing and the book. Taking into account social, economic, c...
In this 'New Media Age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication. In this groundbreaking new book, Gunther Kress considers the effects of a revolution that has radically altered the relation between writing and the book. Taking into account social, economic, c...
Description:
In this 'New Media Age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication. In this groundbreaking new book, Gunther Kress considers the effects of a revolution that has radically altered the relation between writing and the book. Taking into account social, economic, communication and technological factors, Kress explores how these changes will affect the future of literacy.
Table of Contents:
1. The futures of literacy: modes, logics and affordances; 2. Preface; 3. Going into a different world; 4. Literacy and multimodality: a theoretical framework; 5. What is literacy?: resources of the mode of writing; 6. A social theory of text: genre; 7. Multimodality, multimedia and genre; 8. Meaning and frames: punctuations of semiosis; 9. Reading as semiosis: interpreting the world and ordering the world; 10. Some items for an agenda of further thinking
In this 'New Media Age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication. In this groundbreaking new book, Gunther Kress considers the effects of a revolution that has radically altered the relation between writing and the book. Taking into account social, economic, communication and technological factors, Kress explores how these changes will affect the future of literacy.
Table of Contents:
1. The futures of literacy: modes, logics and affordances; 2. Preface; 3. Going into a different world; 4. Literacy and multimodality: a theoretical framework; 5. What is literacy?: resources of the mode of writing; 6. A social theory of text: genre; 7. Multimodality, multimedia and genre; 8. Meaning and frames: punctuations of semiosis; 9. Reading as semiosis: interpreting the world and ordering the world; 10. Some items for an agenda of further thinking
| Autor | Kress, Grunther |
|---|---|
| Ilmumisaeg | 2003 |
| Kirjastus | Taylor & Francis Ltd |
| Köide | Pehmekaaneline |
| Bestseller | Ei |
| Lehekülgede arv | 208 |
| Pikkus | 234 |
| Laius | 234 |
| Keel | English |
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