Television And Radio Announcing 8th Ed.

Description:
This classic, best-selling text has a two-fold benefit for mid-level broadcast/journalism students: it successfully blends the theory and practice of announcing and it serves as a valuable reference tool for new and experienced announcers. Providing a thorough overview of the skills required in broadcast journalism within radio, television, and corporate markets, the text's practical, career-oriented approach covers broadcast performance for all types of programs, including news, interviews, and sports.

Coverage includes such key topics as the effects of the Internet and emerging technologies on broadcasting and announcing; production practices; distribution methods; and styles in news, narration, music, and sports performance.Chapter-ending Spotlight boxes focus on current personalities and issues in the field."A convenient six-part reference guide, compiled from the most-used information in text chapters and appendices, provides a useful tool for students and practicing broadcast journalists alike.