Consumerology: Truth About Consumer Behaviour And The 2nd Ed.
17,06 €
Tellimisel
Tarneaeg:
2-4 nädalat
Tootekood
9781857885767
Description: Available in paperback for the first time, this new updated and revised second edition of CONSUMEROLOGY: THE TRUTH ABOUT CONSUMERS AND THE PSYCHOLOGY OF SHOPPING contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; t...
Description: Available in paperback for the first time, this new updated and revised second edition of CONSUMEROLOGY: THE TRUTH ABOUT CONSUMERS AND THE PSYCHOLOGY OF SHOPPING contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees.
| Autor | Graves, Philip |
|---|---|
| Ilmumisaeg | 2013 |
| Kirjastus | Nicholas Brealey Publishing |
| Köide | Pehmekaaneline |
| Bestseller | Ei |
| Lehekülgede arv | 240 |
| Pikkus | 213 |
| Laius | 213 |
| Keel | English |
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