Competitive Intelligence

14,65 €
Laos
Tarneaeg: 2-3 päeva
Tootekood
9781841122267
Description: Fast track route to mastering the art of competitor intelligence
Covers the fundamentals of competitor intelligence, from securing CEO buy-in and making sure the right people are in place to creating an internal intelligence system and setting up a war room

Examples and lessons from some of the world's most intelligent businesses, including Motorola and Apple, ...